Meet the visionaries behind
Purab Mubarak
Manpreet Singh Gurdas
Founder
Manpreet Singh Gurdas is an acclaimed Indian filmmaker, producer, and founder of Ras Amrit Studios. He is best known as the creator of Purab Mubarak - a groundbreaking musical anthology that brings together iconic artists such as Daler Mehndi, Javed Ali, Ammy Virk, Salim Merchant, Harshdeep Kaur, Shafqat Amanat Ali, Sanam Marvi, Jaz Dhami, Jasbir Jassi, Rajvir Jawanda, Simar Kaur, Zain Zohaib, Baljit Singh Deo, Gurpreet Ghuggi, Mandy Takhar , Rana Ranbir, and Kanwar Grewal. Praised for its visual grandeur and cross-border collaboration, Purab Mubarak showcases Gurdas's signature approach: combining large-scale orchestral soundscapes with cinematic storytelling and top-tier talent.
Prior to his work in long-form narrative content, Gurdas served as the longtime Creative Manager for superstar Diljit Dosanjh, shaping his visual language across music, branding, and digital campaigns. He has directed over 50 music videos for Punjabi and Bollywood artists, including Jazzy B., Tony Kakkar, Neha Sharma, Badshah, and Dr. Zeus, earning a reputation for visually compelling, high-energy productions.
Through his earlier ventures - Gurdas Media Works, Gurdas Studios, and Culture Studios - he led brand strategy, artist development, and content production for major talents, helping elevate regional entertainment to international platforms.
Today, under Ras Amrit Studios, Manpreet Singh Gurdas continue to develop ambitious, artist-centric projects that blend contemporary aesthetics with cultural depth, redefining the future of music-driven storytelling in India and beyond
Gurjit Singh Ghuman
Founder
Gurjit Singh Ghuman is a visionary leader in AI, digital marketing, and product development, and serves as the Business Head - Product, Tech, and Analytics at Chaupal, a global OTT platform for premium regional content. He is also the co-creator , Producer and executive force behind Purab Mubarak - a groundbreaking musical anthology that unites legendary artists such as Daler Mehndi, Javed Ali, Ammy Virk, Salim Merchant, Harshdeep Kaur, Shafqat Amanat Ali, Sanam Marvi, Jaz Dhami, Jasbir Jassi, Rajvir Jawanda, Simar Kaur, Zain Zohaib, Baljit Singh Deo, Gurpreet Ghuggi, Mandy Takhar, Rana Ranbir, and Kanwar Grewal. The project has been widely praised for its orchestral grandeur, cross-border harmony, and cinematic presentation rooted in unity and kindness.
With deep expertise across data science, AI, web development, and full-stack digital marketing, Gurjit has scaled Chaupal from the ground up-building the tech, team, and business strategy that brought the platform to audiences across India, Canada, the UK, and beyond. He is known for his ability to merge analytics with creativity, allowing data to inform audience behavior, product features, and monetization strategy.
Ghuman has also served as a Go-to-Market Strategy Expert and digital consultant for India's biggest entertainment names, including Diljit Dosanjh, Ammy Virk, Parmish Verma, Jassi Gill, Ranjit Bawa, and Wamiqa Gabbi. His work bridges visionary product thinking with real-time cultural impact.
Through his involvement in Purab Mubarak and digital platforms like Chaupal, Gurjit Singh Ghuman continues to redefine how content, culture, and technology converge for a global audience.
Bhupinder Singh Ghuman
Chief Content Officer
Bhupinder Singh Ghuman is the Chief Content Officer of Purab Mubarak, a spiritually inspired global music initiative rooted in the divine teachings of Guru Nanak Dev Ji. A passionate cultural curator and content visionary, Bhupinder has been instrumental in shaping the artistic and spiritual direction of Purab Mubarak Season 1, ensuring that each track reflects depth, devotion, and a universal message of Oneness, Love, and Truth.
With a deep understanding of Sikh philosophy, music, and media storytelling, Bhupinder Singh Ghuman worked tirelessly behind the scenes to oversee all content decisions—from lyrical selection and conceptual development to video narratives and thematic cohesion. His intuitive ability to blend tradition with modern creative formats helped unite more than 75 diverse contributors, including globally celebrated artists like Daler Mehndi, Harshdeep Kaur, Kanwar Grewal, and Ammy Virk.
